Nov 3, 2011 3:31:00 PM
Feb 14, 2011 2:14:00 PM
Aug 31, 2010 5:20:00 PM
Are you or your healthcare PR firm prepared to handle clinical trial-related crises? Please review my 10-point primer published in the latest issue of Communique magazine to learn more.
Nov 9, 2009 10:40:00 AM
For better or worse, on November 12 & 13, 2009, the U.S. Food and Drug
Administration and its Division for Drug Marketing Advertising and Communications (DDMAC) will convene a hearing entitled “Promotion of FDA-Regulated Medical Products Using the Internet and Social Media Tools.”
Aug 26, 2009 4:47:00 PM
Topics: Healthcare communications, healthcare public relations, issues management, US pharmaceutical market, biotechnology and medical technology companies, media relations, healthcare reform, global oncology market
Aug 4, 2009 1:43:00 PM
Jul 31, 2009 1:12:00 PM
Both sides of the debate are utilizing highly potent words: “government takeover,” “rationed medicine,” and “ticking time bomb.” Now, with little chance of movement until after the recess, politicians and stakeholders on both sides of the aisle have the month of August to continue stoking the heat on the healthcare reform debate.
As public relations professionals, we understand the importance of using language to drive awareness, change perceptions and influence behavior. Words – beyond their denotations – are the most basic of the tools we use.