Science is Beautiful Blog

E Marketing Congress Tries to Drag Pharma into the Light of Social Media

Posted by John Kouten, CEO

Nov 22, 2013 3:43:00 PM

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Topics: facebook, Social media in pharma marketing, inbound marketing, digital marketing

Social Media Focus at PRSSA Business to Business Panel Discussion

Posted by John Kouten, CEO

Feb 11, 2013 5:46:00 PM

When Makane George, President, Drexel University Public Relations Society of America invited me to participate in a panel discussion on Busines to Business marketing on February 7, 2013, I was encouraged that much of the discussion was devoted to the emerging role of social media.

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Topics: US pharmaceutical market, social media, PR firms, facebook, twitter, Social media in pharma marketing, impact of social media in healthcare

The JFK Download: FDA & Social Media

Posted by Michele Beyer

Jan 20, 2012 5:20:00 PM

Welcome to The JFK Download - JFK Communications' video blog. This inaugural edition of The JFK Download, David Patti, Senior Vice President, JFK Communications, discusses the latest FDA Guidance, "Responding to to Unsolicited Requests for Off-label Information About Prescription Drugs and Medical Devices," and what implications this guidance has on the healthcare communications industry.

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Topics: Healthcare communications, pharmaceutical, FDA, JFK Communications, Social media in pharma marketing, impact of social media in healthcare

Life Sciences and Social Media: Learning to Live Together

Posted by John Kouten, CEO

Oct 19, 2011 4:39:00 PM

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Topics: Healthcare communications, pharmaceutical, FDA, Social media in pharma marketing

Good Direction or More Control?

Posted by John Kouten, CEO

Nov 9, 2009 10:40:00 AM

For better or worse, on November 12 & 13, 2009, the U.S. Food and Drug
Administration and its Division for Drug Marketing Advertising and Communications (DDMAC) will convene a hearing entitled “Promotion of FDA-Regulated Medical Products Using the Internet and Social Media Tools.”  

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Topics: Healthcare communications, healthcare public relations, US pharmaceutical market, Social media in pharma marketing

 

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